case study

How an EdTech platform gained more clients with a new website

Papumba’s award-winning EdTech platform partnered with Polonio to launch a new Webflow site, enhancing subscriptions flow and conversions

EDTECH

The educational app for kids ages 2-7, offering interactive games and activities to inspire fun learning in a safe environment.

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What were holding them back?

Papumba had already reached significant milestones but faced challenges that limited conversions and held them back from scaling

A complex subscription flow

Users struggled to set up accounts: this confusing experience left users frustrated and discouraged, causing them to abandon the site entirely, costing Papumba valuable revenue.

Single language site

The lack of Spanish and Portuguese options blocked access to new markets, limiting growth and potential customers.

Dropdowns with a world map on it.
Papumba logo with circles

Lack of integrations

No app integrations meant limited payment flexibility, leaving Papumba outdated and less competitive.

We helped to double app downloads and increase subscriptions after just 3 months

Papumba now gains clients daily, with a reliable system that drives strategies effortlessly

In the Google Store

Gained over +7500 new 
downloads on the Google Store

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Webflow implementation

Provided a Webflow website with a 
smoother experience for their users

A black background with three green circles and the words performance, score, and accessibility.
23%
traffic improvement by a new subscription channel
56%
more sales by improving user experience
52%
increased traffic from organic search
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Partners already boosted conversions by 30% with these tweaks!
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The journey to turn obstacles into opportunities

Tackling Papumba’s challenges with tailored solutions designed for impact and expansion

Papumba website imagesPapumba website images

A fully custom Webflow experience

The platform captivated users with immersive animations, interactive design, creating a modern & scalable solution that empowered their growth and connected them to new audiences.

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A seamless subscription model for growth

We introduced a custom web-based subscription method, breaking barriers of app stores to give users more freedom and Papumba more growth opportunities.

A pink background with a black and white text box.

Currencies and special offers

Through Webflow Localizations, we achieved automatic currency and price adjustments for users located in different parts of the world, offering them discounts and special prices using Stripe.

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Language switchers and optimized SEO

We implemented language switchers and optimized SEO, unlocking new markets and enhancing discoverability. Plus, with tailored incentives, we re-engaged past users, reigniting their connection to Papumba.

Papumba apps integrationsPapumba apps integrations

Powerful integrations for a seamless experience

By integrating Stripe, Revenuecat, and Firebase, we provided Papumba with a secure, scalable, and frictionless platform that empowers users and drives confidence in every transaction.

The result

A brand new interactive website an upgraded subscription model for added flexibility that reinforce Papumba's ongoing success

Papumba tablet viewCoco

How Papumba felt partnering with Polonio

5.0
7 reviews
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Martin Almeida
Business Intelligence Lead
EDTECH

Effective communication ensured that we aligned our expectations. Polonio completed the project on time, even with a very tight deadline.

Impressed by the quality
Deadline approved
Good communication
C

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